A Nigerian trader has alleged that a bread company is demanding ₦50 million in damages after a video she posted about a loaf of bread that allegedly stayed fresh for over two months went viral online.
The woman said the controversy began after she shared her experience on social media without mentioning or showing the name of any brand. According to her, the intention was simply to narrate what she observed in her shop.
In a follow-up video, she expressed shock over receiving a legal notice, insisting she was careful not to identify any company in her original post.
“I was very intentional in that video. I didn’t mention any brand, I didn’t show any logo,” she said.
She added that although she did not name any company, online users in the comment section began guessing and mentioning different bread brands, which may have fueled the situation further.
The trader further claimed she was later contacted by individuals who introduced themselves as representatives of a company, saying they had seen content that appeared similar to their product. She said she initially dismissed the contact, believing it was unrelated to her video.
According to her, the matter escalated when she allegedly received repeated calls and messages, followed by a formal letter from a lawyer demanding that she delete the video, retract her statements, and pay ₦50 million in damages for alleged reputational and financial loss.
She maintained that she never accused any brand directly and questioned why the company linked itself to her content.
“My video is still online. I never mentioned any name or accused any company,” she said.
The situation has since sparked conversations online about consumer expression, brand reputation, and the boundaries between personal experience and corporate defamation claims.
Woman who went viral about bread she said remained fresh for over two months, now claims the company sued her for ₦50 million, alleging they lost that amount in three days because of the video, even though she says she never mentioned their name. https://t.co/78ucProtNC pic.twitter.com/PzeZKp0iYJ
— 𝐀𝐬𝐚𝐤𝐲𝐆𝐑𝐍 (@AsakyGRN) April 17, 2026
